Music fans and DJs are still concerned about the gap in time between Winter Music Conference
and Ultra Music Festival, but they may be the only ones. Both the party planners from Made Event, and the vice president of the WMC, Bill Kelly, have said that this rift really won’t make a difference.
"The conference itself has not been the main attraction for fans of EDM for over a decade. Folks come down for an amazing week of parties and events. Once the fans see all of their favorite artists performing at the end of the month, that is when they will book their flights and hotels," said Made Event.
Bill Kelly went so far as to say that the gap will benefit WMC. "It opens up a whole opportunity for new promoters and new people to come in," said Kelly. "In the bigger picture [promoters like Made Event] all add something but they also take something away, so this is a great opportunity for a whole new group of people to come in, a whole new series of parties... If David Guetta decides to do his F*** Me I'm Famous party on the week of the Ultra Music Festival, then great. The clubs are going to benefit from that. But what will the delegates benefit from? The delegates will benefit from a new platform of all different types of good, new entertainment and new promoters."
Kelly says that he wants to emphasize the professional side of WMC. Moving WMC away from Ultra will attract and benefit the delegates, who really are the reason why WMC is there in the first place.
"Those people are more serious-minded about the industry; they want to be in it, not party in it,” says Kelly.