Unprecedented Cold Front Arrives in New York

by Clubplanet
05.13.2009

On Friday, May 15, to celebrate the arrival of the new Coors Light Cold Activated Can, massive 30-foot cold fronts will take over the waterways of five major U.S. cities-New York, Los Angeles, Chicago, Philadelphia, and Seattle. 

The unprecedented cold fronts will bring refreshment “as cold as the Rockies” to life.  Triggered by mountains that turn blue when beer is at the optimal drinking temperature, the new cans join the 24-ounce can and the Cold Activated Bottle as signature offerings from Coors Light and Coors Banquet.  

The new 8-, 10-, 12- and 16-ounce Coors Light and Coors Banquet Cold Activated Cans will be available at participating convenience, grocery and liquor stores nationwide starting May 15.

A charter boat will take off from Miller’s Launch on Staten Island at 2 p.m., following the 30-foot snow mass into the Seaport for video and photo capturing.  Boat passes available by request. Check this out at the South Street Seaport, east side of Pier 17 (Fulton & South Streets).

 

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