This past weekend at the infamous South By Southwest music showcase in Austin, Texas, rapper Kanye West unexpectantly performed at Perez Hilton’s One Night in Austin. At the same time, the rapper also performed at the showcase for his own label, G.O.O.D. Music, where he lashed out at some in the crowd who were unhappy with his presence at SXSW. The true purpose of this music showcase began to get bands who don’t get as much attention as they should a record deal. However, the presence of West and other big TV names such as Rachael Ray and Perez Hilton, have angered the true SXSW purists.