Bigger, Brighter, Bolder: the gold standard when it comes to Las Vegas nightclubs. Understandable given that the formula trickled down from the massive glittering casinos and hotels that house them. But a new kind of venue is in town, one with mere triple-digit capacities, secret service for doormen and the square footage of a Foot Locker.
Welcome the new breed of Vegas nightlife: the boutique club.
Sure, New York, Miami and even LA have traded in their 3-story warehouses for shoebox-sized boites fit only for a few dozen heavily curated clientele. But is Sin City following suit? Given the past few bite-sized venues to hit the town, it just might be.
Sean Christie recently opened his 5500sf Blush Boutique Nightclub at the Wynn hoping to fill a niche. “We wanted to create an intimate nightlife experience that we have termed, ‘the boutique nightclub,’” says Christie. “Blush offers a unique option to the Las Vegas scene as the club seamlessly transforms from elegant lounge to high-energy nightclub.” Others like Branden Powers, co-owner of Poetry nightclub (formerly OPM), believe boutique clubs are the dawn of a new era. “There are a lot of megaclubs—Pure, Tao, LAX,” says Powers. “And we feel like those are houses of cards ready to fall.” With his revamped 8000sf space, Powers is less bent on attracting the masses and more focused on white-gloved, individualized service.
But with thousands still flocking to megaclubs, not to mention the recent opening of the LAX outpost at the Luxor, it’s not likely David will edge out Goliath anytime soon. According to Robert Frey, managing partner at Pure Management Group, both behemoths and boutiques are here to stay. “We’re such a tourist-driven place, but at the same time, the locals love to party,” explains Frey. “You still need the big clubs because the demand for nightlife is so high, but the smaller more intimate places are for a different customer. It depends on what you’re looking for that night.” So whatever your nightlife appetite—big, small, or in between—options will still abound.
For a bite-sized sample of boutique nightclubs, check out these morsels below:
Blush Boutique Nightclub
Blush is one of the latest to straddle the line between lounge and nightclub, occupying roughly half the space of Tao or Tryst. But don’t let its size fool you—Blush packs the same amount of glam and grandeur as the bigwigs, with a lit onyx dance floor, contemporary art and lavish paper lanterns festooning the ceiling. With delectable appetizers from Red 8 and the foot-stomping sounds from Mighty Mi, it won’t be long before Blush’s itty-bitty blip falls on everyone’s radar.
More info on Blush Boutique Nightclub Las Vegas
From the masterminds at Pure Management Group comes the newly minted baby sister to LAX Las Vegas. With a private entrance and reservations only, Noir Bar is not unlike the chic Prohibition-era speakeasies you’d find in New York or LA. After entering through a non-descript door and walking down a long narrow hall, you’ll find a jewel of bar awaiting you, decked in rich leathers and Swarovski crystals. Don’t leave without grabbing a masterfully mixed drink—these are the real beauties the place is known for.
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A lyricist’s lounge in more ways than one, Poetry morphed from the Asian-inspired OPM to a poet’s haven, complete with walls and music filled with rhythm and rhyme. As you move throughout the club, watch as 18th century poetry progresses into lyrics from Tupac Shakur and other contemporary bards. If the mood suits you, relax as one of Poetry’s hosts caters to your every beck and call. It’s a modern-day manor fit for a king… or queen.
More info on Poetry The Nightclub Las Vegas
Tabú Ultra Lounge
Tabu is the most tenured of the boutique clubs, going as strong today as it did in 2003. And no wonder, the technology behind the vivid interactive displays are still ahead of its time. Hostesses here double as mixologists, blending signature concoctions tableside for your enjoyment. And with their lacy lingerie-like uniforms shaking alongside the psychedelic table projections, almost nothing is left to your own imagination.
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A year ago, when we dubbed Playboy Club the “cleavage central in the clouds,” we weren’t kidding. With diamond-encrusted walls, onyx chandeliers, rich reptilian seating, and Cavalli-clad Bunnies, this ain’t your father’s, or even your father’s father’s, Playboy fantasy. Perched over 50 stories up atop the Palms Fantasy Tower, the mammary mecca still keeps the big boys happy, with gaming, dancing and, of course, Bunnies—a winning combo no matter what generation you come from.
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After six years on the circuit, Light at the Bellagio finally called it quits, making way for a new kind of nightclub. Opened on New Year’s Eve, The Bank is a sanctuary for all things precious. Multi-tiered levels, elegant VIP booths and a glass-encased dance floor line the 6600sf space, creating the perfect backdrop for an intimate evening. Beyond the décor, the venue attracts a new breed of clientele—one accustomed to privacy and the highest level of service. Make your reservations quickly before the last table gets booked.
More info on The Bank Las Vegas