If you are confused about the multiple names and branding don't be - The SLS Hotel in South Beach is having multiple takeovers and events during WMC / MMW. The hotel portion where the rooms and lobby are have been branded the Avicii Hotel after you guessed it Mr 'Wake Me Up' himself. Who also happens to be playing a very special concert in the back area of the hotel on Thurs March 27th. Rooms at the Avicii Hotel start at $935 US for single occupancy and $955 for double.
Now here is where you might have gotten confused. Ushuaia the juggernaut Hotel & Pool Concert Venue in Ibiza has staged a pop up in the Hyde Beach area of the SLS Hotel. Performances from Avicii, Luciano, Junior Sanchez, Eddie Halliwell, Nervo and of course their own resident ANTS will bring it poolside during day and night party sessions. Below is a full listing of the weeks events. Oh and just in case you were wondering about an Avicii gift shop. That is actually down the block. The Avicii Store is a takeover of the Surf Style shop on the corner of Lincoln Road and Collins. 'Bromance' bottle-openers anyone?
Wednesday,March 26:
Ushuaïa at SLS Hotel South Beach Presents LUCIANO & Friends
Sounds by Luciano with special guest Dyed Soundorom, along with Michel Cleis,Valentino Kanzyani, D’Julz and Daniel Sanchez
TIME:11 AM
BROBOT Featuring Junior Sanchez & Friends
Sounds by Junior Sanchez, Groove Box, Harry Romero, Chocolate Puma, Alexander Technique,Blaqwell, Todd Terry and Human Life
TIME:10 PM to 2 AM
Thursday,March 27:
Ushuaia at SLSHotel South Beach Presents AVICII & Friends
Soundsby Avicii, Arty, Cazzette, Rebecca & Fiona, Spencer Brown & Syn Cole
TIME:11 AM
APA Presents EC Twins & Friends
Soundsby EC Twins, Eddie Halliwell, Project 46, Richard Beynon, Zen Freeman and Grand& Warren with special guest Plastik Funk
TIME:10 PM to 2 AM
Friday,March 28:
Ushuaia at SLS Hotel South Beach Presents ANTS Featuring Joris Voorn & Nic Faniculli
Soundsby Joris Voorn and Nic Faniculli, with special guest Maya Jane Coles, along with Andrea Oliva, Danny Daze, Robert Dietz, Stacey Pullen and Tapesh
TIME:11 AM
APA Presents MAKJ+ BASSJACKERS & Friends GO #DERP
TIME:10 PM to 2 AM
LOCATION:Hyde Beach
Saturday,March 29:
Ushuaia at SLSHotel South Beach Presents NERVO & Gareth Emery
Sounds by Nervo with special guest Gareth Emery, along with Autoerotique, Chris Lake,D4NI3L, Diego Miranda, Hooknsling, Michael Brun and Oliver Heldens
TIME:11 AM
APA PresentsDVBBS & Friends
Sounds by: DVBBS, Borgeous, Hot Mouth, Tony Junior, Sebjack and special guests
TIME:10 PM to 2 AM
Sunday,March 30:
Ushuaia at SLS Hotel South Beach Presents DIMITRI VEGAS & LIKE MIKE with Special Guest Chuckie
TIME:11 AM
*General admission tickets are $25 with garden table packages available for $2,000 and inside table packages available for $2,500.Reservations can be made by phone at 305.455.2990 or email [email protected] Please note all events are 21 & over. For more information and tickets, please visit http://hydebeach.com/. Ticket prices may vary.