
When it comes to nightlife in major markets such as New York, Los Angeles, Miami and Las Vegas, there are clubs that stand out and can be recognized by a 20-something in a small town, then there’s the few that are just as prominent, but don’t get the same amount of press. "Why is that," you ask? Well, because they’re so exclusive, that cameras aren’t even allowed there. The last thing that celebrities and socialites want is to have their pictures smeared on websites with a sexy lady, while they’re wife was at home taking care of the youngins. In Miami,
SET Nightclub is a venue known to fit this profile, but for us, it’s known as the mecca of true nightlife elegance and partying in South Beach.
Opening up shop in 2007,
SET nightclub has already become a nightlife venue veteran on the scene. When you’re a part of The Opium Group, don’t expect anything less. Since its opening,
SET has hosted some of the best party’s that Miami’s ever seen. With A-list celebrities like Britney Spears, Dave Navarro, Spike Lee and Julia Stiles all visiting the chic Miami nightclub, the reputation exploded, but not in a media spastic type of way, more of a ‘hush-hush, good luck on getting in’ kind.

If you get into
SET, then in a way you can automatically be considered a VIP in the club. It’s not an easy task to get past the velvet rope at this nightclub, but if you do, prepare for a hell of a time. If you’re looking to be exclusive, then hit up their VIP room. Featuring leather and Pucci-fabric seating, a grand bar with a crystal prism façade and a modern glass-enclosed fireplace, you get the sense that everything around you was set up specifically FOR you. Don’t be surprised if you happen to bump into a celebrity or prominent socialite in this room, but at the same time, don’t be surprised if you don’t, because there’s a whole other room for them.
Some nightclubs have their main floor, and the separate VIP seating for those special celebrities and guests. But at
SET Nightclub in Miami, there’s a whole new room for the term ‘VIP,’ The Trophy Room. Created for the ‘jet-set elite in mind,’ this room was designed to provide the best in privacy for those VIP guests who want the full feel of
SET nightclub’s party atmosphere, but at the same time keep a low-profile and have the best in luxury. Inspired by a 1940’s Hollywood mogul’s private library, the Trophy Room has its own bar for its own guests.
Although
SET may not be mentioned as many times as Mansion or Space in Miami, or as nationally recognized as Rain in Las Vegas, it provides the kind of experience that neither of these other nightclubs can match, a supreme combination of exclusivity, luxury, service and non-stop partying.