Seth Troxler is one of the coolest guys in the world. He is a musician, DJ, chef, comedian, and cultural commentator. Moving out of the focus of the Visionquest DJ collective, he launched three labels - Tuskegee, Soft Touch and Play It, Say It, all of which have different and distinct visions. Top ranked in the Resident Advisor DJ poll, he is respected by the true underground music lovers. Seth’s infamous Thump
article last year about dance festivals riled everyone’s feathers and caused a lot of discussion. Also a respected chef, he’s won the Amsterdam Dance Event cookoff so many times that he is now the judge. The most important thing about Seth is that he doesn’t take himself too seriously. Talking to him, it’s hard to keep a straight face, which you will realize when you read the interview from last year’s ADE.
RS: How are you doing today?
Seth Troxler: Really good, Ron Swanson.
RS: Ron Swanson, that works. I saw you in a movie last night.
Seth Troxler: I have actually been on a real film lately, what was the film?
RS: It was about Dubfire and his whole story.
Seth Troxler: I have heard about this, I thought that was tonight and I was planning on going but it seems like I am a day late and a dollar short.
RS: The thing is that you can see him perform live though.
Seth Troxler: That is actually the plan. Ali is a great guy and he has been working on the Dubfire Live thing for a long time, and I am really happy to see that he has pulled it all together and created something really interesting.
RS: You mentioned that you are doing a movie also, what is your movie about?
Seth Troxler: It is really kind of funny; you know the movie Point Break? Well they did a remake, Art Department and I did a cameo.
RS: What role do you play?
Seth Troxler: Ourselves. No Keanu this time, but it was fun to be involved and it seems like a great film. In August 2015, Point Break is still breaking.
RS: Is there a restaurant opening as well?
Seth Troxler: Yeah, I have a restaurant opening on November 20th called Disco Dog. It is going to be hotdogs and oysters. It is like Coney Dogs from Detroit. Coney Island Dogs, which is a Detroit classic original. Many people don’t know that a Coney Dog (which is a chili dog) is from Detroit, people think that a Coney Dog is from Coney Island. We don’t have a Coney Island neighborhood.
RS: For people who don’t know who you are what would you say as “I am Seth Troxler, I do this…”
Seth Troxler: My name is Seth Troxler and I am an F-list celebrity. There are some online people like Perez Hilton or Danny Bonaduce from the TV show, and we are nothing alike. But seriously, I am a DJ and a music producer and I have some restaurants and some record labels as well. I am a jack of many trades and a master of all of them.
RS: Like a modern-day Arthur Baker.
Seth Troxler: Exactly, actually I was with Arthur yesterday. He has a party going on tonight and he just came out with a new label called Baked Recordings. He is such a great, cool guy.
RS: What are you in the studio working on right now?
Seth Troxler: I just finished a couple of new EPs, one is about to come out on Hypercolour, and I have a couple on my own label, Tuskegee. I am working on some more stuff and I am just jammin, rockin, and rollin.
RS: Would you call yourself a techno guy?
Seth Troxler: I would say that I make contemporary underground dance music.
RS: You aren’t one of those festival guys are you?
Seth Troxler: No, but I can rock a festival and I like playing festivals here and there. There are some great festivals like Time Warp, Parklife, and Glastonbury, but there is a lot of shite as well. I do what I can, hanging out on the streets. I like to be in clubs, I feel like you have been to a club or two.
RS: Once or twice, I have played at a few myself. Are you involved with the Electronic Music Festival in Detroit?
Seth Troxler: I am not involved, but I play as often as I can. We do a very big party there, and there is an awesome show called Need I Say More at this place called the Old Miami. It is an open air thing and we are actually celebrating our 10-year anniversary of throwing that party and it being like a pilgrimage for many people. I have never played though, I always sit and work the door every year and collect money from people. It is really funny because people turn the corner and I say “10 bucks” and they say, “Seth?” and I say “yeah, it’s my party, give me $10 bucks!”
RS: Let’s go back in time and pretend like you are talking to yourself when you were 18 years old, what would you say to yourself?
Seth Troxler: I would say don’t date all those girls and just wait.
RS: Very cool. If people want to follow you online what is the best way?
Seth Troxler: You can hit up my IG which is sethtroxler@sethtroxlersextroxler. Also, I’ve got a instagram which is firstname.lastname@example.org. You can feature me on your newest record if you go to my booking agent at SethTroxlerBookingSethTRoxler@sethtroxler@MoreSethTroxlers.
RS: So your name is Seth Troxler?
Seth Troxler: Actually, my name is Bob Zmuda.
(Editor’s note: Seth Troxler’s Twitter is https://twitter.com/sethtroxler)
Interview conducted at Amsterdam Dance Event 2014.